INDIVIDUAL _ CONNECT
Event / Visual system
Design materials for a hypothetical or existing conference. Create a visual system that demonstrates a conceptual and typographic approach.
Individual // Connection // Movement
I chose AIGA 2019 Design Conference as the vehicle for this project. During the preliminary investigation, I learned that AIGA has always been committed to changing lives with design and trying to connect designers worldwide to make world-changing designs. Therefore, I positioned the design concept as individual and connected. I showed each inseparable individual element in a deconstructed form.
This project’s deliverables are conference materials, including the main poster, conference tickets, an app, and a website. In addition, the visual system was shown in different terminals and presentation forms to achieve unity and communicate its design concept.