LURKING _ SHADOWS
An Alfred Hitchcock Film Festival
Identity System / Branding / Event
To reflect an integrated and interoperable visual system in a set of complex and diverse materials and platforms.
Mysterious // Elegant // Lurking
Alfred Hitchcock was the pioneer of the thriller film. All of his movies serve the purpose of making you shudder at the life you are familiar with. His works reveal the fear of the unknown, which has become my design concept, the unknown lurking in the shadow. I incorporate my proposed idea through consistent visual language and complete deliverables.
This project’s film festival materials include festival tickets, festival catalog, DVD cases, vinyl albums, posters, and environmental design.